TURN CUSTOMERS INTO BRAND AMBASSADORS

Social Media Marketing Strategy

Social media has become the new face-to-face interaction. It allows businesses to interact with customers in a more organic way, creating relationships, positive experiences, and brand ambassadors.

Build Customer Loyalty

Social media engagement allows you to develop connections with customers, building trust and loyalty.

Become a Household Name

At least in your target market! When people engage and share, they spread your content — and your name.

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Support Other Goals

Building an engaged social media audience gives you an advantage for achieving other business goals.?

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Miles Technologies IconMiles Technologies

100 Mount Holly Bypass, Lumberton

4.8 115 reviews

  • Avatar Martin Berman ★★★★★ 4 months ago
    We have been working with Miles Technologies for over a decade now! We utilize their both their website development and marketing teams. One of my best business decisions as a CEO has been selecting the Miles Technologies team to work on my Company website and outsourced marketing. Over the past 10 years they have completed two complete website overhauls and also consistently brought stellar results with our monthly marketing program that we outsource to them. I can not stress in words how integral they have been in my Company achieving the growth we have seen due to the Marketing and Web Development services we have received from Miles Technologies. One of the unique aspects of Miles Technologies is that they view my needs from the Ownership perspective. From their CEO all the way down the ladder, they truly understand what a business owner is faced with and how to provide a solution to problems that I encounter daily in my own organization . I highly recommend Miles for any of your website, software development or marketing needs.

Miles Technologies IconMiles Technologies

100 Mount Holly Bypass, Lumberton

4.8 115 reviews

  • Avatar Maria Ceschan ★★★★★ a year ago
    We recently started working with Miles Technologies to remedy several back-end website/SEO issues we were having (from a previous marketing partner). Their team is extremely knowledgeable, thorough, and quick to assist any way possible. We are very happy with our results thus far, and expect that as we continue working with Miles, that their team will continue to impress us. Thanks for the help, Miles! We are very grateful!

Miles Technologies IconMiles Technologies

100 Mount Holly Bypass, Lumberton

4.8 115 reviews

  • Avatar Rick Boothby ★★★★★ 4 years ago
    How do you Spell Relief? Nichole Carpenter with Miles Technology!I have worked in the financial services industry, Banks and Credit unions for over 25 years and I would consider myself pretty savvy in the sales and marketing areas of our business. Six months ago we worked with another IT, Web Creation and Web communication firm. I spent several hours and many days creating articles, white papers and blog material hoping that this other firm would understand our business, research our business and apply their technical writing ability to produce a finished product that could be valuable to me and my firm, Meyer-Chatfield Group.The long and short of it is that we fired the other firm.We made a change to Miles Technology and with three 10 minute calls with Nichole Carpenter we produced together three blogs and two white papers. What makes Nicole and Miles Technologies, NJ unique is that my contact Nicole, gets it. She did her homework on the market and knew the subject matter and was able to do what I cannot do write. This ability to listen, learn, research then communicate is why I enjoy working with Miles Technology.Rick Boothby, MBASenior Managing DirectorMeyer-Chatfield Group

Miles Technologies IconMiles Technologies

100 Mount Holly Bypass, Lumberton

4.8 115 reviews

  • Avatar Anthony Jimenez ★★★★★ 6 years ago
    Miles has done a great job of supporting us and our website!

Miles Technologies IconMiles Technologies

100 Mount Holly Bypass, Lumberton

4.8 115 reviews

  • Avatar Stacy Cole-Covelli ★★★★★ 7 years ago
    Just like they say in their tag line, when we request, they respond and it DOES get done. We utilize Miles Technologies for several services, website design, maintenance and general everyday technical issues. Scott H, Mike A and Brian have never let me down! If you are looking for support, Miles Technologies Rocks!

CONNECT WITH CUSTOMERS, ESTABLISH LOYALTY, BUILD YOUR BRAND

How a strong social strategy helps your business

  • Build a Trustworthy Brand

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    Promote your business without actively promoting your business. Provide users with valuable content that shows how your business is invested in them, their satisfaction, and their success.

  • Social Proof

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    Customers trust other customers. Over 90% of people read reviews and 80% trust them as much as they trust their friends’ recommendations. Use social media as a friendly, informal way to encourage sharing.

  • Improved Advertising

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    Success depends on satisfied users, so social networks target ads toward people who want to see them and are more likely to make a purchase.

  • Brand Ambassadors

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    People love sharing their experiences. Create positive experiences and express your interest in hearing about them to turn happy customers into your best ambassadors.

  • A Loyal Following

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    Your followers are more than just a number. Every engaged follower is a customer who looks forward to seeing your company’s content. Leverage this to maximize the success of launches, sales, and promotions.

CREATE A WINNING STRATEGY

Anatomy of a successful social strategy

Customers want to do business with brands they trust. A good social strategy creates a memorable brand, builds customer loyalty, and establishes strong social proof.

 

Ultimately, it brings in more customers, brand endorsement, and revenue.

How to build a social strategy that works:

  • Set goals

  • Define your audience

  • Plan content

  • Engage and measure

  • Build loyalty

What are your business goals? We identify how social media aligns with and helps you achieve them.

Next, we study your customers. Who’s on social, which platforms, and what do they want to see?

We create high quality content and a set schedule specifically designed for your target audience.

We look at what your audience is responding the best to, and use it to inform future content.

We engage with your audience, ask questions, and get them hooked on your brand’s content.

20
Years of Experience
1000
Leads Generated Annually
30
Marketing Certifications

Helping People Accomplish More

Raving Fans

We are not satisfied if you are just satisfied. We want you to be a Raving Fan as a result of providing the absolute best service!

“Miles found things our other marketing firm missed—why we were losing organic traffic, where we can improve. Things that we couldn’t see on the surface. We felt as if they were coming to us as consultants rather than sales.”

Stacey Kreisler & Maria Ceschan
Marketing Management
L.D. Davis
Jenkintown, PA
Customer Since 2016

Miles Technologies IconMiles Technologies

100 Mount Holly Bypass, Lumberton

4.8 115 reviews

You Request. We Respond. It Gets Done!®

FAQ

  • How do I get started?

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    The key to a successful social marketing strategy is goal-setting. Before you set up a profile or make your next post, spend some time thinking about what you want for your business. What are your overall goals and how can social media help you accomplish them? If you aren’t sure, don’t worry! We’re here to help develop your business’ strategy.

  • What can social media advertising do for my business?

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    This one’s hard to answer in an FAQ section, because the benefits are virtually endless! As times have changed, social media platforms have adapted, creating an environment that benefits both advertisers and customers. So, in addition to the more intangible aspects of social media, like brand awareness and building a loyal customer base, the right strategy will ensure your ads are going to get in front of the right audience. The success of any social network hinges on its ability to keep consumers on the platform. Because of this, social networks make sure the audiences seeing your ads actually want to see your ad, meaning the impressions it gets are making an impact.

  • Can YouTube be part of my social media strategy?

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    Yes! YouTube behaves like a search engine, and it’s the second most trafficked site online, just after Google. This means that, if your company can provide video content, YouTube is an essential part of your marketing strategy. Helpful content, like how-to or explainer videos, are particularly beneficial, as they’re heavily searched for and often show up in Google’s video search results. While the idea of adding video can sound intimidating, once you get started with video, you’ll be glad you did!

  • What is social proof and how does it work?

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    While the psychological phenomenon wasn’t documented until 1984, “social proof” has been a hallmark of advertising since its inception. Even early adverts used text testimonials to convince customers that everyone was using their product. If everyone else loves it, chances are you will too. With the advent of social media, you can do a lot more than add a testimonial to your ads. We’re living in an age where companies have launched brands with the right social media strategy. When you use the right social strategies for your business, you can leverage the happiness of previous customers to generate new ones.

  • Why should I hire a social media agency?

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    The relative newness of social media marketing makes it exciting, but also more time consuming, as trends change rapidly and strategies evolve. A common misconception is that social media marketing is similar to personal social media use. However, your personal social media accounts probably aren’t intended to amass a large following, get you recognized on the street, or increase your income. The truth is that social media marketing requires planning, studying data, and staying on top of constantly changing trends. It’s less about sharing fun life experiences and more about building a recognizable presence for your business, one that will increase your profit margins, brand recognition, and customer loyalty.

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